March 18, 2010 | 6:32 pm -
get the magazine
Intellectual rigor. Honest reporting. Influential analysis. Don't miss another issue of the magazine considered "required reading" by the world's top decision-makers. Subscribe today.

Forty years ago, the rumor that Paul McCartney had died, and that the Beatles had covered up his death while for some reason scattering clues of it in their albums, leapt from the counterculture to the mainstream, where it briefly transfixed millions. The key event in the rumor going viral was a Michigan Daily article by student Fred LeBour. Michigan Today recounts the story:
Intellectual rigor. Honest reporting. Influential analysis. Don't miss another issue of the magazine considered "required reading" by the world's top decision-makers. Subscribe today.