The White Working Class: The Group That Will Likely Decide Obama’s Fate

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Each election cycle there occurs a tired ritual, in which pundits and reporters rediscover that yes, indeed, there are still a lot of white working class voters in America, and they represent a serious vulnerability for the Democrats. But just this once, let’s skip the period where everyone initially ignores this group and cut straight to the chase: There will be a lot of white working class voters showing up at the polls next November, and the degree to which they support (or abandon) President Obama could very well make or break his reelection.

In 2008, during his otherwise-solid election victory, Obama lost the white working class vote by 18 points. In 2010, however, things got much worse: Congressional Democrats’ experienced a catastrophic 30 point deficit among the same group. While the first number is a figure Obama could live with repeating, the second could very well prove fatal.

Indeed, if Republicans can replicate that 30 point deficit in 2012—a margin which seems increasingly possible given the recent bad news about the economy—Obama will have little to no room for error among his other constituencies. For example, even if, as expected, the share of minority voters increases from 26 to around 28 percent in the next election and Obama receives the typical 75 percent of that vote, while the share of white working class voters declines by another 3 percentage points, a 30 point hole in Obama’s white working class support would mean that the overall support he needs to win the election was teetering right on the knife’s edge. In such a scenario, Obama would have to hold essentially all of his white college graduate support from 2008 (47 percent, a historic high for Democrats) to be assured of victory.

And make no mistake about it, GOP strategy for 2012 will start with the white working class and attempt to drive up support among this group as high as possible. As an example, just take Romney’s recently declared strategy:

Romney advisers see a disconnect between the president’s announcements of real progress on the economy at a time when there is, in the words of one, “a massive disaster out there with people’s lives.” They argue that, on economic issues, Obama still has trouble connecting with voters, particularly those from the white working class.

These tactics are likely to pay big dividends both nationally and, even more importantly, in the states where the election is actually decided. Consider the case of Ohio, a state the GOP must take back to take down Obama. White working class voters could end up representing as much as 56 percent of Ohio voters in 2012, judging from Census voter supplement data. Anything close to a 30 point deficit in 2012 will almost definitely sink Obama in this state, no matter what happens with the friendlier portions of the Ohio electorate.

Or take Florida, Nevada, and Colorado, other states that are vulnerable to a white working class collapse. Florida’s 29 electoral votes would assure Obama’s re-election, assuming he manages to carry the 18 states, plus the District of Columbia, that Democrats have carried in every presidential election since 1992 (which, together, represent a total of 241 electoral votes). Compared to Ohio, Florida’s white working class is smaller (a projected 42 percent of voters in 2012), but a 30 point deficit would still torpedo Obama’s chances, putting this must-win state for the GOP firmly in their column. Nevada (42 percent white working class in 2012) and Colorado (46 percent), meanwhile, would also be put in serious doubt should Obama’s support among this group crater in 2012.

Even more alarmingly, the white working class vote provides the perfect way for the GOP to drive a wedge into those 241 electoral votes Democrats have held for five straight presidential elections. Contested states with high proportions of white working class voters like Minnesota (60 percent white working class in 2012), Wisconsin (58 percent), Pennsylvania (55 percent), and Michigan (53 percent) could easily be flipped if this group flees from Obama.

But how likely is such a white working class surge toward the GOP in 2012? From the standpoint of Obama and the Democrats, scarily so. It’s important to remember that this is the group that has been the bulwark of every GOP victory going back to Richard Nixon in 1968. And it is the group recently termed by journalist Ronald Brownstein as, “[T]he most pessimistic group in America.” In a recent Pew Economic Mobility Project poll, only one-third of working class whites thought today’s children would live better than they do, far below the levels of confidence expressed by minorities and college-educated whites. And in a recent National Journal poll, only a third of white working class voters took a positive view of recent Census findings on the country’s fast growing minority population, with 58 percent endorsing instead the pessimistic view that these trends are “happening too quickly,” and undermining fundamental American values at a time of high unemployment.

These views are obviously rooted in the bleak economic situation confronting most members of the white working class. While that’s bad enough, what’s worse is that the economy is showing no signs of the kind of progress that might take the edge off these sentiments. This should worry the Obama team greatly and encourage the so-called “pivot” to the jobs issue that the administration is considering. A deal on debt reduction, however desirable for other reasons, will be no substitute for better economic conditions, especially among this difficult demographic.

To be sure, the good news for Obama is that the level of support he needs from this group of voters is not terribly high. While a 30 point deficit might sink him, he could survive pretty easily on a 23 point deficit, John Kerry’s margin in 2004. That Obama would likely win with this very large deficit, while Kerry lost, indicates just how much the demographics of the country have changed in the 8 years since Kerry’s defeat. But while the bar for Obama may be lower, he still needs to clear it, and at the moment, that’s looking like a real challenge.

Ruy Teixeira is a Senior Fellow at the Center for American Progress Action Fund.

COMMENTS (31)
06/20/2011 - 6:42am EDT |

The absurdity of American politics continues:
I don't like the fact that the demographics of the country are changing. I better vote for the GOP since they are likely to somehow increase the amount of children white people have!

06/20/2011 - 8:23am EDT |

The question is why does the white working class believe the GOP does a better job handling the economy? It would not be from past GOP performance on the economy because they've done nothing. As a matter of fact, one could argue that they are (almost) solely responsible for the economic mess we are in right now. So what could it be? Why does this group defy logic by voting against their self interest?

And why do the Clintons do so well among them?

06/20/2011 - 9:39am EDT |

Scrubby, the problem with white working-class types is that they don't do a whole lot of thinking about political issues. If the economy is bad, they simply blame the party in power and vote for the other party. The fact that Republicans caused all the economic problems we're experiencing doesn't matter to them, if they even remember what started it all. Most people seem to have about a three-month political memory.

It's the GOP strategy to keep unemployment high among middle-class workers, regardless of what pain it causes. They see a high unemployment rate as their ticket back to power, so watch them fight against any measures that would increase the number of jobs. Of course, they'll say t ... view full comment

06/20/2011 - 9:49am EDT |

It would take very little for Democrats to recover a substantial share of this vote in Texas. But, it would take a patriotic/populist/progressive Democratic Party here, not a decrepit patronage-chain dominated by friends of John Edwards and other lawyers at the top and self-styled identity-group hustlers at the bottom.

That has been the origin of recurrent catastrophe here since 1994. But, it is the constitution of the DSCC/DCCC, hence, even of the Texas delegation at the DNC: These self-serving drones have brought the Democratic Party to ruin in Texas. We have the largest "delegation" of ex-legislators in The Lobby and a majority of them are "Democrats" representing pretty much anybody that ... view full comment

06/20/2011 - 11:06am EDT |

Scrubby writes: " As a matter of fact, one could argue that they are (almost) solely responsible for the economic mess we are in right now."

Except, after two years, Obama himself says that he "owns" the economy. And he's done nothing to get it going (except for shoveling a few hundred billion to unions). The rest of the world is emerging from their recession. We usually lead the exit, but Asia and parts of Europe are killing us right now. Why is that?

You could also argue that were it not for Obama's efforts, this housing-fueled blip would not have been so deep and so long. In other words, had someone else been at the helm, this would have looked like the 9/11 recession: A brief hiccup from w ... view full comment

06/20/2011 - 11:12am EDT |

Then it seems Romney is in a poor position to capitalize on working class white disaffection. Hard to imagine a country-club Republican who opposed the auto bailouts and made his money laying off people could mobilize this base.

06/20/2011 - 11:40am EDT |

Contrary to what Scrubby writes, Clinton didn't do all that spectacularly well with the white working-class in general elections. Though, of course, Hilary did better with them in Democratic primaries against a black man. Go figure.

JRBehrman rants against lawyers, lobbyists and corporate interests and I share his distaste, but the idea that white working class voters in Texas would support a more populist Democrat on the basis of her economic platform rather than his cultural appeal (and their sense of connection with him) is projection to the point of delusion. The big, religious 6'2" white guy with the drawl and the macho stance will beat the Latina economic populist amongst those Texan v ... view full comment

06/20/2011 - 11:44am EDT |

Seattle, I would imagine that the 2008 recession would be a lot worse if President McCain was following the neo-Hooverite urgings of his advisers for the economy to find its natural bottom and rapidly accelerating deficit-cutting by laying off tens of thousands of Federal workers and discontinuing all aid to states and the unemployed -- but who knows? That course of action didn't work in 1929-32, but it could work today, right? After all, it's worked in other countries in the midst of massive demand-driven recessions ... except that I can't think of one at the moment. I'm sure it will come to me one of these days.

Oh, and we're the only ones in recession today (even if we're technically no ... view full comment

06/20/2011 - 12:05pm EDT |

I've been a member of the UAW, the Teamsters (Jimmy Hoffa's Local 299 in Detroit), and the SEIU, and I noticed as early as the Sixties that white working-class people vote mostly Republican because they are resentful of certain classes of people, a resentment that the Republicans gleefully exploit. Plus, working-class whites fancy themselves as landlords. I knew a guy in Morgantown, West Virginia who delivered furniture with me. He made a little over $2 an hour and was part owner of a rental house where he stuck students with high rents. Mean-spirited resentments and greed are why people vote Republican. Blaming Obama for a slow economic recovery is beyond ridiculous. Business is BOOMI ... view full comment

06/20/2011 - 12:11pm EDT |

If their concern's center around the economy, why not bang them over the head over and over again with David Stockman's statement about austerity making the jobs situation worse, “Yes, the scenario is pretty grim.” and about his own prediction of another decade of double-digit unemployment. “It sounds like very harsh medicine, but it happens to be a very harsh reality.” Air it on the show they watch. Run it in the magazines they read.

Thank Stockman for his honesty in refusing to buy into the fantasy that austerity promotes growth, then ask the Republicans if they endorse Stockman's shock therapy or prefer the fantasies about the confidence fairy.

06/20/2011 - 12:13pm EDT |

Srubby asks "The question is why does the white working class believe the GOP does a better job handling the economy?"

I asked why on earth someone would invent white chocolate then I realized that there are people out there that just can't bring themselves to try real chocolate in all of its varieties. It is just too foreign and strange to them despite all of the goodness that is real chocolate. White chocolate gloms onto the word 'chocolate' to pass itself off as an alternative to chocolate without having any thing to do with chocolate.

The GOP is the white chocolate of the political world and thought. The GOP usurps words that the working class can relate to - like jobs, morals, "American V ... view full comment

06/20/2011 - 1:32pm EDT |

Grimes, you're probably right about the Latina economic populist lacking for white-working class votes. So run someone like Jim Webb, instead. Problem solved.

06/20/2011 - 1:35pm EDT |

I for one would not envy the Romney campaign strategist who has to figure out how to sell Romney's opposition the auto bailout in Ohio or Michigan. Hmmm, we saved GM and Chrysler directly, Ford indirectly (be preventing thier parts suppliers from sinking along with GM and Chrysler). And that nasty US government made money on the deal.

Maybe the table is set for Obama to defy Barnum's aphorism that you can never lose by understimating the intelligence of the American public.

Maybe.

06/20/2011 - 2:09pm EDT |

I really do think there is a class resentment element in the white working class vote. Bill and Hillary capture some of the chaotic elements of a working class marriage. Bill, in particular, is really believable when he says he shares their pain. Here's a guy who grew up working class, his Mom liked to go to Vegas, he smoked dope and went to school on scholarship. So what if he slept around? He earned it and then he married this rich chick from the other side of the tracks. It's like a working guy's dream career.

Obama, on the other hand, is this law school professor from Harvard who grew up with a bunch of hippies. As far as I can tell he never did a day of physical labor in his life. ... view full comment

06/20/2011 - 2:50pm EDT |

pold...

Reading your comment makes me wonder if you actually realize that the Clintons (Bill and Hillary) are decidedly NOT working class. Bill went to Georgetown, was a Rhodes scholar to Oxford, he wears custom suits and makes bundles of cash doing speaking gigs. Sure his mom left him with his grandparents while she went to nursing school, sure she went to Vegas but that doesn't prove Slick Willy was/is more "working class" than Obama. Obama's mother raised him singlehanded more or less with help her parents as well.

The issue is "working class" white people see a half-black guy that got "all the free breaks" they didn't but think they deserve despite all of their hard working bona fides. I s ... view full comment

06/20/2011 - 3:46pm EDT |

Singls,

I agree with you to a certain extent. But in politics, especially in appealing to people who don't pay a lot of attention to politics, (after all, they have bigger fish to fry) perception is reality. Clinton did have this common man touch (and let's face it, the common man isn't all goodness and light). He's not running for anything now and living the high life. Consequently, I'm not sure he could win another general election. But when he did run, he was one of us.

As far as Obama is concerned, of course I support Obama, and I'm not from the strata of Mr. Heinz Ketchup or Andrea Dworkin. Obama can play all the basketball he wants but the fact remains that he's a really smart coll ... view full comment

06/20/2011 - 4:02pm EDT |

"But it does make him vulnerable to rejection by people who don't think when they vote but feel. "

Amen to that statement. Although I cringe when I think about it. The fact that so many people vote with how they feel versus thinking. I voted for Obama because he was one of the only candidates at the time that even talked about enacting policies that addressed the long-term goals and needs of the nation. Infrastructure, education, environment, etc. and said it was going to take more than 4 years to fix what has taken 40 years to screw up.

I agree with you that he won't be able to overcome the feelings that people have about him being too aloof or detached. But that versus an angry, spittle-fly ... view full comment

06/20/2011 - 5:46pm EDT |

As Teixeira says, it's "looking like a real challenge". But it's a challenge O should take up.

I think Ruy is just advocating trying to buy white workers off with some rhetoric about jobs. That seems specious and condescending to me. Obama will not pass anything that will meaningfully effect the unemployment number by November 2012. That cake is baked. Pretending otherwise will only confirm white workers' fears that Obama is engaged in creating more government programs for them and their kids to pay for rather than jobs they can get.

On the other hand, treating white workers like adults with some results in terms of addressing our current fiscal priorities would go a long way towards reinforc ... view full comment

06/20/2011 - 5:53pm EDT |

It is worth recalling that this group was at the center of the old Roosevelt coalition. Until there is serious analysis of why the switch has occurred, it is likely that Democrats will continue to do poorly with that group. I would suggest three factors (not an inclusive list):

1. The patronizing tone many liberals take towards them (especially those liberals who attempt to explain their behavior). For example the claim that working class whites vote Republican because they are too stupid to know their own interest.

2. The fallacy, that because some whites are doing well, working class whites are less deserving of help than members of other groups. Just because Bill Gates is in my ... view full comment

06/20/2011 - 9:33pm EDT |

Great comment, Brthompson--and tremendously important.

singlspeed:
"I agree with you that he won't be able to overcome the feelings that people have about him being too aloof or detached. But that versus an angry, spittle-flying, madman at the helm"

This is a false dichotomy. One doesn't have to be an upper middle class rational liberal not to be a spittle-flying madman. There's plenty of space for intelligent, rational politicians on the left who nevertheless have some working class affinity, and who might even get their blood pressure up when thinking about jobs and wages for the lower-middle and working classes.

06/21/2011 - 1:46am EDT |

seattleeng: "after two years, Obama himself says that he 'owns' the economy."

Yes, he "owns" it in the sense that a lot of people will associate him with the results, regardless of whether any other course of action would have made things better or worse. That's just the way many people allocate responsibility, whether there's actual causation or not.

And to compare this recession to the one during 9/11 is just wrong. The popping of the tech bubble and a terrorist attack, while tragic, was simply not the economic equivalent of a huge housing market bubble fueled by severely overleveraged banks suddenly burdened with vast amounts of debt which nearly seized up the entire global credit system.

Mo ... view full comment

06/21/2011 - 4:01am EDT |

"Real men?" Since when does being a "real man" have anything to do with callouses? What about women?

Fact: ALL forms of labor need to be respected. People of all colors including colorless need to be respected and to respect each other. I cannot believe, in 2011, that we are discussing COLOR or the lack thereof - have we made no progress at all? I feel nauseous reading this.

And, all workers need to read this:

http://www.nytimes.com/2011/06/20/opinion/20geoghegan.html

06/21/2011 - 4:59am EDT |

Ditto brthompson. The principal reason for the decline in support for Democrats among this group is that they see many of the party's standard platform issues as opposed to their own and the larger nation's interests. Concluding that the problem is not "the message", but the fact that working-class voters are too stupid and/or racist to understand it is diagnostic.

The only Democrat administration to really understand this was, coincidentally, the most successful one since the New Deal--that of Bill Clinton.

06/21/2011 - 10:27am EDT |

The GOP is great at marketing the "American Dream" to the white working class. Somehow if we just bust the unions and deport all the illegals, then everything will be OK and everyone will get rich. Quite frankly, living here in PA, it really IS guns and god. The American dream is dead and that's not just cynicism. It's fact. Yet the WWC is convinced that the rich are rich because that's what god wants, and the less we regulate Wall Street, the better it's going to be for everyone. It's the victory of fairy tales over evidence and common sense.

06/21/2011 - 10:59am EDT |

When the steel industry was collapsing in Western Pennsylvania and Eastern Ohio auto-workers in Michigan voted for Reagan. Obama saved a million autoworker jobs and every day I talk to the children of former steelworkers who hate Obama and parrot what they hear on Fox and talk radio.

Helping working-class whites gets you little points unless it has a direct impact on the particular voter and then even then not always (see universal health care.)

Cultural connections (is he a big white guy who's macho and religious and hasn't been been the victim of a talk-radio campaign of propaganda and caricature?) count for much more. Sad but true.

The fact that the Democratic party is now a party of Eis ... view full comment

06/21/2011 - 2:48pm EDT |

brthompson said "1. The patronizing tone many liberals take towards them (especially those liberals who attempt to explain their behavior). For example the claim that working class whites vote Republican because they are too stupid to know their own interest.

2. The fallacy, that because some whites are doing well, working class whites are less deserving of help than members of other groups. Just because Bill Gates is in my group does not mean I am a multimillionaire.

3. The decline of union enrollment means that a steadily larger portion of working class whites don't feel that unions are acting in their interest."

1. Patronizing is what the GOP does to America every day. But I thin ... view full comment

06/21/2011 - 6:23pm EDT |

Bravo.

06/21/2011 - 8:59pm EDT |

Singlspeed:

"2: ... I think that liberals assume that all working class and the working poor (regardless of race) deserve some level of help."

Sadly, this isn't true. I work in an English department at a university. Most of its members are liberals, and most of those concerned with politics care deeply about the plight of the discriminated-against-minority, the excluded: GLBT, blacks, American Indians, hispanics, etc. To be blunt, none of them gives a damn about the white working class, except in passing. They devote no energy or passion to it, are only an adjunct concern and are, frankly in the eyes of many of these people, to blame for the exclusion of minority groups.

As for 1 and 3, much of ... view full comment

06/23/2011 - 10:25am EDT |

Curran, what you've said is absolutely true. White working-class types don't see the Democrats as being concerned about their problems. So there are many working-class people who, presumably, are willing to vote against their own economic best interests because they don't think Democratic policies will help them. I think perhaps many of them don't love the Republicans as much as they hate the Democrats. To them, the Democratic Party remains the party of minorities, feminists, gays, and pinko college professors. It has nothing to do with them. Therefore, they're willing to believe GOP lies and vote for Republicans, who have absolutely no interest in helping them. In fact, ironically, it is by ... view full comment

06/24/2011 - 7:52pm EDT |

Curran,

I've also experienced, indirectly, the University syndrome. "Most of its members are liberals, and most of those concerned with politics care deeply about the plight of the discriminated-against-minority, the excluded: GLBT, blacks, American Indians, hispanics, etc. "

I think what colors many of the liberal minds in University settings is the perception, right or wrong, of the historical subjugation of the world by 'Old, White Men.' This of course was in the 90s, so I suspect those "students" are now the adjunct professors teaching Millennials. I ran across this with female friends entrenched in womens' studies, I ran across this outside of University in the working environment with h ... view full comment

06/24/2011 - 7:52pm EDT |

Curran,

I've also experienced, indirectly, the University syndrome. "Most of its members are liberals, and most of those concerned with politics care deeply about the plight of the discriminated-against-minority, the excluded: GLBT, blacks, American Indians, hispanics, etc. "

I think what colors many of the liberal minds in University settings is the perception, right or wrong, of the historical subjugation of the world by 'Old, White Men.' This of course was in the 90s, so I suspect those "students" are now the adjunct professors teaching Millennials. I ran across this with female friends entrenched in womens' studies, I ran across this outside of University in the working environment with h ... view full comment